STUDIO BRUMA / CREATIVE DIRECTION
Bruma is a creative studio specialized in producing distinct visual work for brands, agencies and special projects. As creative director, my work blended design and art direction through branding, audiovisual production, and photography.
Web design: Ruben Meines
Creatives & production: Ginés Díaz & Pedro Padrón
The intention of the creative direction and branding is to give an image of professionalism and solidity, a minimalistic but identity design, that doesn’t take relevance from the content produced by the studio, that must be the focus of attention. As a result, sobriety is chosen across all the brand’s image. About the iconography of the logo, it appears to be just typographic, but with just two dots at the end, it has the intention of showing and giving more about the studio, the production, the photography and video.
The company was created in 2019 by Ginés Díaz, Pedro Padrón y Adrián Rodd. Defined by it’s own words like:
“We create everything around branded content from photography, video and production to sound and music. We partner with trusted professionals to assist us during the production process. We are present in planning, brand identity, copywriting and will take the project all the way to launch, helping you to execute our distribution strategy”.
We wanted to show both faces of the project on social media. On one side, publications made by @studio.bruma that are purely corporative, professional images from campaigns and spots. On the other side @casa_bruma shares the human side of it, closer to the workers, uploading pictures of the day to day meetings, trips, meals, etc. That philosophy of life shared by @casa_bruma it’s the brand’s identity taken to social media.
Growing up in Lanzarote, it was natural for them to apply their island spirit to every project they take on. Their respect, compassion and open mindedness is what defines them and what drives their hard-working attitude. The quality of their work is a direct result of approaching each project with these values first.
They grow alongside the brand and allow the brand to grow through their work. Collaborating with professionals, that understand their philosophy and whose collaboration and participation will only explore the infinite possibilities of the project.
They love what they do. They are not seeking just economic success but rather to provide the most unique and intimate approach to each effort. Under what terms? Well, those that they have stood by since day one. A close relationship with the client, respect and passion.
Selected clients → Adidas, Nike, Puma, Mercedes Benz, Ebay, Bvlgari, Levis, Red Bull, Quiksilver, Hurley, Orca, Isdin, Speedo, Arena, Subaru, WSL, Vans, Gobierno de Canarias, RVCA, and publishers like Rolling Stone, Vogue, El Pais, L’Équipe, Marca, LaMono, Neo2, I+D, Surfline, Vimeo Staff Picks, DJ Mag, Red Bull Music.